Tuesday, December 18, 2012

How to Outsource Your Graphic Design in the Right Manner

By Roscoe Pomares


Acquiring the right graphics for your website via a graphics designer consists of knowing how to deal with the person who is handling your work and knowing a lot of about that particular person. There are tons of things to decide upon when you are trying to pick out the best graphics designer and deal with the details just before handing off your outsourcing. In the following article we shall be discussing three effective tips that you can use to get the best out of your graphic outsourcing project.

Pay for Time or Per Assignment: When you outsource your graphic design work, you have two key ways to do it. The first is "per hour" rate of the designer. The second way to pay for these services is to pay per job. The second way to make payment for your outside graphic designs is to pay for the completed assignment as a whole. It is your decision to pick out a specific form of payment. This decision will be based upon what is needed for the job and the time that you have for that job. Either of these methods are effective. However, your best bet would be to pay per project because the designer will get paid no matter how much time is spent on the work. An effective way to make your selection is to calculate the total cost of the job before making a final choice of payment. If you're looking out to hire someone for long term work, then it makes more sense to hire them on a per hour basis.

When dealing with specific description, you know what you want and can give this information to your graphics designer. But, when you outsource design work, you will have to ensure that your specific descriptions are understandable. For instance, there might be things in particular that you want taken care of when it comes to your company mascot. The details that you give here have to be elaborate in nature. This is so that your graphic designer will not find it too difficult to handle. The Importance of Deadlines: One thing you should always have is a deadline, or the task may be dragged out indefinitely. Having a specific time frame will make everything clear, so you don't have to contend with one delay after another. You should expect to pay more when you get the freelancer to agree to a firm deadline, especially if it's short notice. It's not a good idea, though, to give a freelancer too much time to complete a task, as this may cause him to put it on the back burner or consider it less important than other tasks. This is why you need to find a balance when setting up the deadline; estimating a reasonable time will most definitely help. Keep in mind, however, that very often a project won't be completed exactly on schedule, so be flexible. Setting deadlines can help to ensure that tasks are done in a time frame that meets your needs.

Presenting Formats and Fonts: In which format do you want your graphics to be presented? Do you desire that they are on PNG, JPEG, GIF, PSD or displayed in another format? Keep in mind that different formats fit in differently. So if you are unsure, speak with your designer and find out what she thinks will work for you. Note that if you've requested to get vector graphics (which are of high quality) then it's advisable that you ask for the Adobe Illustrator file. This is so that you will have the room to make changes later. If your outsourced jobs have text in the graphics, then you should ask for that particular designer to turn over the matching fonts to you. This is so that you will have the opportunity to edit as time goes by, if necessary. These may seem like small requests, but they are very important in the end.

If you want your investment to pay off, then you must put some effort into looking for a graphic designer. Then do not hesitate to explain what you expect from them.




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